Browsing by Author Chow-Hou Wee

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PreviewIssue DateTitleAuthor(s)
-Decision support systems for salesforce restructuring decisionsDavid W. Cravens; Raymond W. LaForge; Thomas N.Ingram; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-Doing business with China: a Chinese management perspectiveVictor A. T. Koh; Murray A. Young; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-The effect of survey sponsor, questionnaire length, and anonymity on mail survey response rate and response speedA. J. Faria; J. R. Dickinson; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-Electronic retailing: identifying consumers who use television shopping showsThelma L Snuggs; Charles Slowe; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-An empirical study on the influence of culture and lifestyles on product positioning the cases of female sanitary hygiene products & affinity shampooLorett Ho Lau Bo Ying; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-Establishing linkages between marketing "Academic" scientists and "Real- World" practitionersLinda F. Jamieson; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-The ethics of business students and business education: a review and CkitiqueJohn Mager; William R. Wynd; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-An exploratory study of business planning strategies: South Korean and U. S. apparel industriesDawn Thorndike Pysarchik; Mee-Hyang Lee; Maria E. PPrez; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-Export distribution strategy for electronics: a longitudinal study of Hong Kong firmsT. s. Chan; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-Export marketing strategies Of Hong Kong toy manufacturersSally Stewart; Elizabeth Tsui; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-Factors influencing export behaviour of smaller Swedish firms: an empirical studyPervez N. Ghauri; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-Familiarity breeds attendance: the New Zealand film industry experienceMichael F. Duffy; Arny Rummel; Bernice Tuffery; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-A five country analysis of entrepreneurship: China-PRC, Malaysia, Taiwan, Turkey, and YugoslaviaWilliam T. Ryan; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-The history and future of 15 second commercials: an empirical investigation of the perceptions of ad agency media directorsJerry A. Rosenblatt; Janet Mainprize; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-How long do consumers think they wait?: a study of perceived waiting times in different retail environmentsDonald W. Hendon; Kamvar Farahbod; Paula J. Haynes; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-How strategic are the marketing practices of electronic firms in Singapore?A.N. Hakam; Ooi Kheng Siong; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-Impact of import trade involvement on marketing management Practice in NigeriaC. P. Rao; Hudson C. Nwakanma; David L. Kurtz; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-Improving consumer satisfaction through internal marketing: The experience of retail banks in Singapore and ThailandPatriya Tansuhaj; Jim McCullough; Tan Chin Tiong; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-In-store promotions : is their effect worth promotingAmy Rummel; John Stewart; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989
-Increasing exports: Implications For marketing managersCamille P. Schuster; Theodore Fuller; William Lundstrom; William Lazer; Eric H. Shaw; Chow-Hou Wee; International Conference Series Volume IV 1989